[title]
[message]AND IN WONDERLAND
a journey between dream and reality
There are worlds that are revealed only to those who are ready to follow curiosity and let themselves be surprised. The new FW24-25 collection by and is an open door to one of these worlds, inspired by the timeless fairy tale of Alice in Wonderland. Here, reality and imagination merge, creating a space where fashion becomes a tool for exploration and wonder.
Just as Alice follows the White Rabbit into the depths of his den, our creative department has also ventured into a never-ending search, exploring new fabrics and new ideas, always with the desire to discover uncharted lands. Each piece in the FW24-25 collection tells a story of curiosity, elegance, and a personal journey that begins by wearing the right dress.
and for her
and palette, and textures
The color palette opens with the two real protagonists: burgundy and gray. The first, deep and enveloping, embodies a confident and daring femininity. The second, re-proposed in all its shades, offers a combination of classic and modern. Already a symbol of sobriety in past collections, it returns with a whole new freshness, proving to be a timeless choice, capable of adapting to every season.
Tartan is proposed for this season, becoming the perfect pattern for those who love a timeless style, which refers to the spirit of the English college. In the new and FW24/25 collection, tartan is also offered in a tone-on-tone version, thus becoming a subtle but high-impact detail, capable of giving character without being excessive.
Purple in all its shades, mysterious and fascinating, recalls dreamy and adventurous atmospheres, perfect for those who, like Alice loves to get lost in imaginary worlds. Purple envelops the wearer with elegance, adding a touch of class and sophistication to any look.
Eco-suede, the protagonist in the tobacco color, represents the warmest and most welcoming side of the collection. This fabric, perfect on jackets, skirts, vests and trousers, recalls the aesthetics of English country, offering garments that combine tradition and modernity. The sharp cut and the combination with goose beak orange bring a breath of freshness, making each outfit versatile and characterful.
Total black, renewed in its most daring interpretation, becomes the protagonist especially in denim garments. Fitted skirts with front slit and trousers that recall the rebellious spirit of the 90s, black is declined in a palette reminiscent of the asphalt of the city. Perfectly paired with optical white shirts, this look plays with contrasts, creating dynamic and timeless outfits.
and versatility
The shirt, the true beating heart of the collection, is renewed in the fit, in the new collection are proposed from slim-fit shirts to those with more current volumes such as boxy, oversized and trapezoid.In addition to the fit, the collars are also renewed in the refinement of the details.
In the FW24 season we will see crater, doughnut, French collars, more pronounced tips and miniature necks, motifs of knots, folds, ruffles and origami.
As for the fabrics, there will be classic men's cottons, such as poplin and fil-a-fil, with textures ranging from micro-weaves, to lenoons, and even pin-point, twill and both stretch and firm stripes.
The prints, on the other hand, are offered in fluid viscose satin with floral designs, tie and brushed tartan. In the new collection, a new fabric for the superslim shirt has been proposed. It is a technical fabric composed of a polyamide and elastane yarn, a highly breathable, comfortable and versatile fabric suitable for climate change.
Also as far as the proposal of jackets is concerned, the FW24 collection by and offers a rich proposal of models, from classic passepartout to the trendiest jackets. The protagonist of the colder season is the wool-cott jacket, renewed with the application of patches for an English country image.
The jacket in Punto Milano, a fabric that imitates woven fabrics in terms of stability but which has the characteristics of knitted texes, therefore elasticity and comfort. It is a transversal jacket that can be used in both the warmer and colder seasons with a coat on top. Also this year the vest updated in materials and details is confirmed as a key-item to have in the wardrobe.
The knitwear has been made in the most basic models in the lighter weights in 100% merino wool yarn, the lines are updated in cash-five yarn as well as the diamond designs and placed stripes.
and for him
In the men's collection, neutral colors and brighter shades ideal for leisure time are played. Traditional fabrics such as oxford and poplin are enriched with hand-painted geometric and floral patterns, giving life to shirts that combine elegance and originality. The jersey jacket for the new season is paired with the shirt to create a real must-have for the season: the overshirt. Fabrics such as damier, eco-suede and nylon will be the masters.
The sweaters, available in three different weights, offer solutions ranging from the lightness of 100% merino wool sweaters to sweaters with two-tone English rib perfect for the winter season. Each garment is designed to be worn on any occasion, from the office to leisure, with particular attention to comfort and refinement.
The chinos, classic and with drawstrings, find the comfort of technical fabrics without abandoning the more classic fabrics such as cotton and velvet. The combination with jersey jacket and vest or with more modern overshirts creating looks that combine comfort andstyle. Even denim in the black version offers a contemporary solution for those looking for a bolder and grittier outfit.
Each garment in the FW24-25 collection is designed to take you on a personal journey, made up of discoveries and new horizons. Just like Alice, you are invited to follow your White Rabbit, embracing adventure with style and sophistication.